The Contract Playbook

Hosted by: Casey Handy-Smith, Esq.

The Contract Playbook is your on-the-go resource for tackling contracts in your online creator business. Each week, we'll dive into topics that will help you navigate, simplify, and negotiate contracts in the...

Episodes

015: Mastering Influencer Marketing: Insights and Strategies from Johanna Voss

Season #2 August 26, 2024

In this Season 2 closer, we sit down with Johanna Voss, an award-winning Influencer Talent Manager and Influencer Talent Manager coach, to delve into her 13-year journey in the influencer marketing industry. Johanna...

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014: Morals Clauses: Navigating Ethics in Influencer Brand Deals

Season #2 August 19, 2024

In this episode, we explore the crucial role of morals clauses in influencer brand deals. Discover what morals clauses are, how they impact influencers, and how to negotiate mutual morals clauses that promote fairness...

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013: 3 Essential Podcast Contracts: Safeguarding Your Show and Partnerships

Season #2 August 12, 2024

In this episode of The Contract Playbook, we explore the essential contracts every podcaster needs: Guest Release Forms: Learn why these forms are crucial for securing permission to use guest content and avoiding...

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012: Ownership in the Digital Age: Navigating Work-for-Hire Clauses

Season #2 August 05, 2024

In today’s episode, we explore the impact of work-for-hire clauses in influencer brand deals and their importance for online business owners. Key Points: Definition of Work-for-Hire: Contracts that transfer...

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011: Must-Have Terms for Your Influencer Talent Management Contract

Season #2 July 29, 2024

In this episode of "The Contract Playbook," we dive into the essential terms to include in an influencer talent management contract. Learn how to protect reputations, define the manager's authority, and handle...

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010: Inside Alora Society: Negotiating Influencer Brand Deals and Navigating UGC Contracts with Co-Founder Kahlea Nicole

Season #2 July 22, 2024

Join us as we dive into the world of influencer talent management with Kahlea Nicole, co-founder of Alora Society. Discover how they negotiate brand deals, tackle UGC contracts, and manage their talent...

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009: TikTok Ban and FTC Noncompete Ruling: Crucial Updates for Online Creators

Season #2 July 15, 2024

In this episode of "The Contract Playbook," we dive into two major developments affecting online business owners and content creators: TikTok Ban: Learn about the potential federal ban on TikTok in the U.S., the...

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