012: Ownership in the Digital Age: Navigating Work-for-Hire Clauses

In today’s episode, we explore the impact of work-for-hire clauses in influencer brand deals and their importance for online business owners.

Key Points:

• Definition of Work-for-Hire: Contracts that transfer ownership of created work to the hiring party.
• Impact on Influencers: Loss of creative control, potential income, and brand image concerns.
• Importance for Online Business Owners: Clear ownership, flexibility in use, and cost management benefits.

Resources: Work-for-Hire Agreement Contract Template

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